by Richard Lantz on November 13, 2017
Publicis Canada is pleased to introduce Marc Melanson as its new Group Creative Director responsible for all things FCA (Chrysler). In Canada, Publicis handles brand and dealer association work for all FCA nameplates including Jeep, Ram, Dodge, Alfa Romeo, Fiat and Chrysler. The assignment spans advertising, sponsorships /events, social and web platforms.
Says Tim Kavander, EVP, Creative Director at Publicis, “Marc is an impeccable craftsman, a strong leader and mentor, and just a downright nice guy. He will lead the team across our three FCA offices including Windsor, Toronto and Montreal.”
Most recently, Marc was Creative Director at McLaren McCann working on the GM Canada brand and dealer business. He has also worked on a variety of other notable automotive accounts in the past, including Toyota Canada, Toyota Trucks, Ford Canada, Ford Trucks and Mercedes-Benz.
Adds Kavander, “his work has also been showcased, at home and abroad, in every major award show in our industry including Cannes, the Clios and Marketing to name just a few. We look forward to him continuing this success at Publicis.”
Melanson joined Publicis in late August.